Friday, 25 March 2011

Audience Feedback



We showed our trailer to a group of our target audience, 15-25 year olds, taking a different approach from the stereotypical questionnaire we decided that a group discussion would be held afterwards as this is closer to what would actually happen when, groups come out of the cinema and talk about what they saw, what they liked and didn't like, this usually goes on to discussion within the public and within magazines and the press.


This is a table of the good and the bad points that came up within our discussion. in comparison with the feedback we were given for improvement we were very pleased with the aspects our audience enjoyed, however we found that it would not be logical for us to change some aspects of our trailer, we could however improve certain aspects if we had better technology.


In regards to the feedback we were given unfortunately, the font looking standard was due to the limited variety we had to choose from using the software available, we thought this font style with it's thin spindly design was best suited to create an errie, creepie atmosphere. We thought about putting our title into text language, however, thought it would not stand out as much or be so clear in it's meaning. There was also little we could to do about the quality of our camera shots as this was a result of are equipment and small budget. However, we understood this was a problem as when we came to film are darker, creepier shots, the camera lost it's resolution and the image became grainy. As a team we discussed the use of the car scene but felt it gave more of an insight into the characters building the equilibrium, making the climax more effective. Lastly, we looked at taking away all the sound and just leave the music. After muting all the audio we looked at the trailer and how it works, in some scenes it seemed to work, but we all agreed that it took away from the atmosphere to leave out the sound of running footsteps and to keep a sense of continuity we decided it was best to keep all the clips with their original sound as well as the soundtrack over the top.

Wednesday, 9 March 2011

Magazine Choice

 

Above you can see the final draft of our magazine cover. For inspiration we looked at magazine such as total film, and ...... , this helped us make sure our cover looked authentic and professional. Aspects that we focused on were the title, logo, colour scheme, and font styles.

We wanted to use a picture from our trailer for the front cover of our magazine, as we had with our poster, to tie them all together. Unfortunately due to the low resolution of our camera we could not find a suitable image of one of our characters. Instead we took one of our characters and re-created her using make-up to look as if she had been lost in the forest, tortured with fear. We did her make up as if she had been crying and marked her face with what looked like mud and dirt. We used are female character as she is stereotypically more vulnerable and we wanted a main character on the front cover of the magazine, conveying the genre of our film. We think the image successfully puts this across, however we would of liked a darker background, to over come this and give it a more eerie effect we changed the image into back and white, creating a sense of mystery.

I particularly liked are use of a blue and white colour scheme, which we picked up on, in our research stage, we also created features like a script writers competition. As well as a stamp showing that this particular issue is all about horror, directly corresponding with our film and it's genre. I beleive the advertising aspects help make are magazine look more realistic.


Ideally i would of liked to take an image from our trailer for our magazine, but am pleased with the font, layout, colour scheme and wording of our magazine. The only change i would make, would be to include a barcode and price stamp if our magazine was to be professionally sold.

Tuesday, 1 March 2011

Magazine Analysis




After creating are trailer and a poster for it our next task was to create, a magazine cover for our film. To help us design our magazine cover we have been looking at film covers from magazines "Total Film' and 'Entertainment' to give us ideas of the stereotypical traits of what a cover usually includes and to give us inspiration for our own cover.


From analysing these magazine covers I started to realise that they all had their own colour themes weather it was red and white, blue and white or silver. White seemed to be most commonly used with a bold contrasting primary colour. These were then used together as headlines and taglines for the magazine name or cover stories. On the other hand, I particularly like the Font design the "Total Film - Mind Blowing Issue" it has a kind of mechanical effect, which keeps in theme of the background as well as it cover film. It's original design helps the cover to successfully stand out against the rest.


Most of these magazines have a headlining film which they advertise on their cover as well as having a feature on, in the inside. Rather than having a image from the film poster or a shot from the film itself, they usually have a head or mid shot of the lead role character or green lighted star, in costume. On this first cover of 'Total Film' use Leanardo Dicaprio in an effective stance that combined with the dark background intrigues the reader to his role within the film. I also think the tagline on the front of the 'Empire' cover is very effective. Combined with the image of this  masked character the 'tagline behind the mask...', makes the buyer want to turn the page and read on.